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Web Design or Web Development, What’s The Difference?

In essence, web design refers to both the aesthetic portion of the website and it’s usability. Web designers use various design programs such as Adobe Photoshop to create the layout and other visual elements of the website.

Web Developers on the other hand, take a website design and actually make a functioning website from it. Web developers use HTML, CSS, Javascript, PHP and other programming languages to bring to life the design files.

What is the difference between e-Commerce and mobile commerce?

eCommerce: According to the definition of Wikipedia, eCommerce, in other words electronic commerce, is “the trading or facilitation of trading in products or services using computer networks, such as the Internet.”

mCommerce (mobile commerce):

is in fact a subcategory of eCommerce, and the substantial difference actually is what kind of devices are used for the shopping. mCommerce does not only include the transactions carried out on mobile phones, but on all kinds of smart devices, from smart phones through phablets to tablets, even laptops are mentioned here in some cases, since those are also portable devices.

As smart devices are famous for their mobility, this implies that mCommerce can be realized not only in front of desktop computers – typically at home or at the workplace –, but it can happen practically anywhere, where there is some kind of internet access available.

What Is Search Engine Optimization (SEO)?

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.

All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.

Custom CMS vs Open Source CMS

Choosing a custom CMS vs. open source CMS is one of the most important decisions a business can make regarding its website. Content management systems are not one-size-fits-all technologies, and there is no "right" answer when selecting a custom or open source platform. To determine the best option for your business, first you must understand what each CMS alternative has to offer, and what your team needs from a CMS solution.

There are a number of differences between custom and open source content management systems.

In an open source CMS, such as Wordpress, Drupal or Joomla!, the platform's underlying code is publicly available and editable. Open source solutions can be redistributed, copied and modified for a number of applications. These systems are frequently updated by the broader online community, which can freely patch glitches in the software and add new features.

A custom CMS is a proprietary solution that's created exclusively for one company or use case. With a custom CMS, your business (or the service firm that built it) has control over the platform's functionality, interface and updates. With custom solutions, the system's workflow, design and usability can be tailored to any business or department's specific needs.

What is Online Marketing?

Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising such as radio, television, newspapers and magazines.
Specialized Areas of Internet Marketing

Internet marketing can also be broken down into more specialized areas such as Web marketing, email marketing and social media marketing:

1) Web marketing includes e-commerce Web sites, affiliate marketing Web sites, promotional or informative Web sites, online advertising on search engines, and organic search engine results via search engine optimization (SEO).

What is Responsive Website Design?

Responsive Web design is the approach that suggests that design and development should respond to the user’s behavior and environment based on screen size, platform and orientation.

The practice consists of a mix of flexible grids and layouts, images and an intelligent use of CSS media queries. As the user switches from their laptop to iPad, the website should automatically switch to accommodate for resolution, image size and scripting abilities. In other words, the website should have the technology to automatically respond to the user’s preferences. This would eliminate the need for a different design and development phase for each new gadget on the market.